BIGFACE

Jimmy Butler began selling French press coffee out of a hotel room for twenty dollars a cup to teammates during the NBA's 2020 COVID bubble in Orlando, a story that went viral well beyond basketball circles. He launched the BIGFACE brand properly in 2021 with pop ups and a mobile cart before opening this Design District room on December 6, 2024, the brand's first permanent storefront.

Designer DE-YAN built the space around a look inspired by 2001: A Space Odyssey, a deliberately unexpected reference for a coffee shop opened by a professional athlete. The roastery sells its own whole bean coffee under the BIGFACE label, a single origin called El Placer and a blend called Doublestar among them, alongside apparel that leans further into the brand than the espresso bar alone.